GEN1000 Perspectives on General Education
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This module aims to foster students’ a sense of responsible global citizenship by apprehending the concepts of globalization and citizenship from the perspectives of communication studies. It discusses media system and communication practices under globalization, and how such globalization forces affect people’s media literacy when they perceive global issues via media information. The module also examines the impact of communication technologies on the formation of global citizenship and evaluate the role of corporate communication in sustainable development and relating contemporary global issues.
Upon completion of this module, students should be able to:
a. To understand the concepts of globalization and citizenship
b. To apprehend media system and communication practices under globalization
c. To evaluate the significance of media literacy in the formation of global citizenship
d. To examine the impact of communication technologies on the formation of global citizenship
e. To evaluate the role of corporate communication in sustainable development
1. Globalization and citizenship
1.1 Key theories of globalization
1.2 Concepts of citizenship
1.3 Global citizenship: a conceptual challenge
2. Global communication and critiques
2.1 Global flow of media and information
2.2 Global public sphere
2.3 Global cultures and media
3. Media and digital literacy
3.1 Media literacy
3.2 Digitalization and social media
3.3 The quest for media morality
4. Communication technologies and society
4.1 Techno-determinism
4.2 Culture and technology
4.3 Artificial Intelligence and its impact
5. Corporate communication and sustainability
5.1 Corporate sustainability
5.2 Corporate citizenship
5.3 Effective communication of corporate vision and shared values
1. Class participation (10%)
2. Assignment(s) (40%)
3. Presentation / Project (50%)
